MOTHICA
Bio
Mothica is the audio / visual project of McKenzie Ellis. Like a moth, nocturnal yet drawn to the light, her lyrics balance clever wordplay doting on intimate and often dark life experiences.
Services
Temporary d2d management
Creative brainstorming and planning for music videos, 2022 tour, album release and release party, and other creative marketing initiatives.
(Event marketing, influencer outreach, competitive analysis research, release strategy, graphic design)
Production services for nocturnal-lo-fi EP
Intensive competitive research and brand strategy.
Brand outreach for influencer campaigns
(Disturbia, Vitaly, SoundMind, etc.)
Photography and video content
(INCLUDING covers + print for Alternative Press + RockSound)
Official tour photographer (Summer 2022).
Music Video planning/Treatments.
Creative marketing initiatives (giveaways, easter eggs, etc.)
TOUR: Head of Merchandise, Tour Photography, Meet + Greets, etc.
TikTok strategy and content creation
Web design (mothica.com) (Optimized online presence (IG, YouTube, Spotify)
Production Services "Sometimes", "Don't", "Reputation".
Mix + Master for "Mark My Words", "Don't", "Reputation".
